Mr Guus Brand, the commercial director of Brand Brewery from 1928 to 1978, understood the power of advertising like no other.…

This is a conductometer, also known as a conductivity meter. It is used to measure the electrical conductivity of liquids,…

To control the brewing process and achieve quality goals, brewers traditionally had to apply various calculations. An example of…

The characteristic white and red Amstel logo known as the ‘bull’s eye’ is printed with Chinese characters on this egg-shaped…

Without carbonation, there is no beer – every enthusiast will attest to that. Anyone who has taken a sip from a long-forgotten…

Freddy Heineken had one child with his wife Lucille Cummins, Charlene. For a long time her business involvement in the brewery…