Meet our Stars
Stars of the Collection
Collection
ANNUAL REPORT 2025
Our annual reports are available online. Click on the image to see what the team got up to in 2025.
Stars
Stars of the collection
-
Crunch the numbers!
Heineken's financial records are as old as the brewery itself. At the time the branches in Amsterdam (1864) and Rotterdam (1873)…
-
Shareholders are persistent
With the declaration ‘All or nothing,’ the company’s founder laid the ground for Heineken's corporate history in 1864. In that…
-
Feeling any better?
20 April 1989: Heineken’s takeover of Koninklijke Bierbrouwerij Brand NV in Wijlre was a fact. A shock wave washed throughout…
-
Mystery solved!
All the objects in the Heineken Collection’s Stars series are filled with stories, often so many that only a fraction of them…
-
Hit
Four songs from four Heineken commercials are on The Heineken Hits CD sung by Bert Heerink. In the photograph you can see the CD…
-
A spirited beer truck
Well, who would have thought it? Electric trucks were already in service in Amsterdam a hundred years ago! They transported…
