Green Giants
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Collection
ANNUAL REPORT 2024
Our Annual Report 2024 is available online. Click on the image to see what we have been up to in 2024.
Stars
Stars of the collection
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It’s all in the stars
From 1946 Ton Albers worked in the Amstel Brewery’s advertising studio on Amsterdam’s Mauritskade . He was the creator of…
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Cheerio with Parbo
When Piet, Ben and Arthur Dumouleyn from Hontenisse in the province of Zeeland decided to continue their brewery in Suriname…
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Mystery solved!
All the objects in the Heineken Collection’s Stars series are filled with stories, often so many that only a fraction of them…
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Touching base with beer
It is 1 June 1982. Alfred Henry Heineken , better known as Freddy, raises a toast in the Amsterdam Heineken Brewery on the…
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From typescript to Workplace
‘Fresh from the tap – that's the motto! Fresh from the tap – then it's fantastic!’ Director Henry Pierre Heineken opened his…
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With fizz
Without carbonation, there is no beer – every enthusiast will attest to that. Anyone who has taken a sip from a long-forgotten…
