Advertising psychology is an interesting phenomenon. As early as the 1950s, the heyday of the pin-up, Heineken employees were…

German Bockbier came to the Netherlands in the mid-19th century. In 1870, the year of its foundation, Beiersch Bierbrouwerij De…

Heineken and fashion? Many people will raise a quizzical eyebrow thinking about the playful clothing and accessories found in…

It remains an iconic image: a ‘vase’ model beer glass with arms and legs dashing across a Heineken beer coaster with a tray on…

This leather clog, with wooden sole and metal protective strip on the nose, came from one of the Heineken breweries. In what…

While Amstel beer has been adapted to local palates all over the world, Heineken’s strength is that it tastes exactly the same…