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Gerard Heineken, man of the world
On 15 February 1864, Gerard Heineken for the first time put his signature to a press notice. The substance of the notice was…
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The Annual Tankard
Guus Brand, commercial director of the brewery from 1928 until 1978, was strong in communication. He saw the importance of…
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Amstel, since 1870
In 1870, Charles de Pesters and Johannes van Marwijk Kooy established the Amstel Brewery on the Mauritskade in Amsterdam.
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Heineken miniatures
To commemorate 150 years of Heineken’s existence, three of the brewery’s landmark historical buildings are to be issued in…
